/* ═══════════════════════════════════════════════════════════
   OM Agency — Design system v2 (nov 2026)
   Paleta OM: navy #0D003E · amarillo #FFDF00 · azul #0C5395
   ═══════════════════════════════════════════════════════════ */
:root{
  --navy:#0D003E; --navy-2:#08002B; --navy-3:#1A0B5E; --blue:#0C5395; --blue-2:#1F6FBF;
  --yellow:#FFDF00; --yellow-2:#FFB800; --yellow-soft:#FFF6B8;
  --paper:#F7F6F1; --paper-2:#EFEDE4; --white:#fff;
  --ink:#0D003E; --ink-2:rgba(13,0,62,.68); --ink-3:rgba(13,0,62,.64);
  --line:rgba(13,0,62,.10); --line-2:rgba(13,0,62,.16);
  --radius:20px; --radius-sm:12px;
  --shadow-sm:0 1px 2px rgba(13,0,62,.06),0 2px 8px rgba(13,0,62,.04);
  --shadow:0 2px 4px rgba(13,0,62,.04),0 12px 32px rgba(13,0,62,.08);
  --shadow-lg:0 24px 64px rgba(13,0,62,.16);
  --ease:cubic-bezier(.22,1,.36,1);
  --font:'Instrument Sans',system-ui,-apple-system,'Segoe UI',sans-serif;
}
*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--font);background:var(--paper);color:var(--ink);font-size:16px;line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;display:block}
a{color:inherit}
:focus-visible{outline:2px solid var(--blue);outline-offset:3px;border-radius:6px}
.wrap{max-width:1200px;margin:0 auto;padding:0 32px}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}

/* ── Tipografía ── */
.h-display{font-size:clamp(42px,6.2vw,80px);font-weight:700;line-height:1.02;letter-spacing:-.045em}
.h-sec{font-size:clamp(32px,4.4vw,54px);font-weight:700;line-height:1.05;letter-spacing:-.04em}
.h-card{font-size:20px;font-weight:600;letter-spacing:-.02em;line-height:1.25}
.lead{font-size:clamp(17px,1.5vw,19px);color:var(--ink-2);line-height:1.65;max-width:560px}
.eyebrow{display:inline-block;font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--blue);margin-bottom:14px}
.on-dark .eyebrow{color:var(--yellow)}
/* Marcador amarillo (tipo resaltador) */
.mark{position:relative;display:inline;padding:0 .12em;margin:0 -.04em;color:var(--navy);
  background:linear-gradient(var(--yellow),var(--yellow)) no-repeat 0 88%/0% 86%;
  -webkit-box-decoration-break:clone;box-decoration-break:clone;border-radius:4px;
  transition:background-size 1s var(--ease) .25s}
.mark.on,.no-js .mark{background-size:100% 86%}
.on-dark .mark{color:var(--navy)}
.ul-scribble{position:relative;white-space:nowrap}
.ul-scribble svg{position:absolute;left:-2%;bottom:-.28em;width:104%;height:.42em;overflow:visible}
.ul-scribble path{stroke:var(--yellow);stroke-width:5;fill:none;stroke-linecap:round;stroke-dasharray:400;stroke-dashoffset:400;transition:stroke-dashoffset 1.2s var(--ease) .4s}
.ul-scribble.on path{stroke-dashoffset:0}

/* ── Chips / badges ── */
.chip{display:inline-flex;align-items:center;gap:8px;padding:6px 14px 6px 10px;border-radius:100px;font-size:13px;font-weight:600;background:#fff;border:1px solid var(--line);color:var(--ink);box-shadow:var(--shadow-sm)}
.chip .dot{width:8px;height:8px;border-radius:50%;background:#22C55E;box-shadow:0 0 0 0 rgba(34,197,94,.6);animation:ping 2s infinite}
@keyframes ping{0%{box-shadow:0 0 0 0 rgba(34,197,94,.55)}70%{box-shadow:0 0 0 8px rgba(34,197,94,0)}100%{box-shadow:0 0 0 0 rgba(34,197,94,0)}}
.tag{display:inline-flex;align-items:center;gap:6px;padding:4px 10px;border-radius:100px;font-size:11px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;background:rgba(12,83,149,.08);color:var(--blue)}
.tag.y{background:var(--yellow);color:var(--navy)}
.tag.dark{background:rgba(255,255,255,.12);color:#fff;backdrop-filter:blur(8px)}

/* ── Botones ── */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;padding:14px 24px;border-radius:12px;font-family:inherit;font-size:15px;font-weight:600;text-decoration:none;border:1px solid transparent;cursor:pointer;transition:transform .25s var(--ease),box-shadow .25s,background .25s,border-color .25s;white-space:nowrap}
.btn svg{width:18px;height:18px;transition:transform .25s var(--ease)}
.btn:hover svg{transform:translateX(3px)}
.btn-primary{background:var(--navy);color:#fff;box-shadow:0 1px 0 rgba(255,255,255,.12) inset,0 8px 24px rgba(13,0,62,.25)}
.btn-primary:hover{transform:translateY(-2px);box-shadow:0 14px 34px rgba(13,0,62,.32)}
.btn-yellow{background:var(--yellow);color:var(--navy);box-shadow:0 8px 24px rgba(255,223,0,.35)}
.btn-yellow:hover{transform:translateY(-2px);box-shadow:0 14px 34px rgba(255,223,0,.5)}
.btn-ghost{background:#fff;color:var(--navy);border-color:var(--line-2)}
.btn-ghost:hover{border-color:var(--navy);transform:translateY(-2px)}
.on-dark .btn-ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.25)}
.on-dark .btn-ghost:hover{border-color:#fff;background:rgba(255,255,255,.06)}
.btn-wa{background:#15803D;color:#fff;box-shadow:0 8px 24px rgba(21,128,61,.3)}
.btn-wa:hover{transform:translateY(-2px);box-shadow:0 14px 34px rgba(37,211,102,.45)}
.link-arrow{display:inline-flex;align-items:center;gap:6px;font-weight:600;font-size:14px;color:var(--blue);text-decoration:none}
.link-arrow::after{content:'→';transition:transform .25s var(--ease)}
.link-arrow:hover::after{transform:translateX(4px)}

/* Saltar al contenido (teclado / lectores de pantalla) */
.skip{position:fixed;left:16px;top:-60px;z-index:700;background:var(--navy);color:#fff;padding:10px 16px;border-radius:10px;font-weight:600;text-decoration:none;transition:top .2s}
.skip:focus{top:12px}
/* ── Nav ── */
.nav{position:fixed;inset:0 0 auto;z-index:500;transition:background .3s,box-shadow .3s,border-color .3s;border-bottom:1px solid transparent}
.nav.solid,.nav.scrolled{background:rgba(247,246,241,.86);backdrop-filter:saturate(180%) blur(18px);-webkit-backdrop-filter:saturate(180%) blur(18px);border-color:var(--line)}
.nav-in{max-width:1200px;margin:0 auto;padding:16px 32px;display:flex;align-items:center;gap:32px}
.nav-logo img{height:34px;width:auto}
.nav-links{display:flex;gap:4px;list-style:none;margin:0 auto}
.nav-links>li{position:relative}
.nav-links>li>a{display:flex;align-items:center;gap:4px;padding:8px 14px;border-radius:10px;font-size:14px;font-weight:500;color:var(--ink-2);text-decoration:none;transition:color .2s,background .2s}
.nav-links>li>a:hover,.nav-links>li>a[aria-current]{color:var(--navy);background:rgba(13,0,62,.05)}
.nav-links .caret{width:12px;height:12px;transition:transform .2s}
.dd:hover .caret{transform:rotate(180deg)}
.dd-menu{position:absolute;top:100%;left:50%;min-width:290px;padding:8px;margin-top:8px;background:#fff;border:1px solid var(--line);border-radius:16px;box-shadow:var(--shadow-lg);opacity:0;visibility:hidden;transform:translate(-50%,6px);transition:opacity .2s,transform .2s var(--ease),visibility .2s}
.dd::after{content:'';position:absolute;left:0;right:0;top:100%;height:14px}
.dd:hover .dd-menu,.dd:focus-within .dd-menu{opacity:1;visibility:visible;transform:translate(-50%,0)}
.dd-menu a{display:flex;gap:12px;align-items:flex-start;padding:10px 12px;border-radius:10px;text-decoration:none;transition:background .15s}
.dd-menu a:hover{background:var(--paper)}
.dd-menu b{display:block;font-size:14px;font-weight:600;color:var(--navy)}
.dd-menu small{display:block;font-size:12.5px;color:var(--ink-3);line-height:1.4;margin-top:2px}
.ico-sq{flex-shrink:0;width:36px;height:36px;border-radius:10px;display:grid;place-items:center;background:var(--yellow-soft);color:var(--navy)}
.ico-sq svg{width:18px;height:18px}
.ico-sq.b{background:rgba(12,83,149,.1);color:var(--blue)}
.ico-sq.n{background:var(--navy);color:var(--yellow)}
.nav-cta{display:flex;gap:10px;align-items:center}
.nav-cta .btn{padding:10px 18px;font-size:14px;border-radius:10px}
.burger{display:none;width:42px;height:42px;border-radius:10px;border:1px solid var(--line-2);background:#fff;cursor:pointer;margin-left:auto;align-items:center;justify-content:center}
.burger span,.burger span::before,.burger span::after{display:block;width:18px;height:2px;background:var(--navy);border-radius:2px;position:relative;transition:transform .3s,background .3s}
.burger span::before,.burger span::after{content:'';position:absolute;left:0}
.burger span::before{top:-6px}.burger span::after{top:6px}
.burger.open span{background:transparent}
.burger.open span::before{transform:translateY(6px) rotate(45deg)}
.burger.open span::after{transform:translateY(-6px) rotate(-45deg)}
.m-nav{position:fixed;inset:70px 12px auto;z-index:499;background:#fff;border:1px solid var(--line);border-radius:20px;box-shadow:var(--shadow-lg);padding:12px;display:none;max-height:calc(100vh - 90px);overflow:auto}
.m-nav.open{display:block;animation:pop .25s var(--ease)}
@keyframes pop{from{opacity:0;transform:translateY(-8px)}to{opacity:1;transform:none}}
.m-nav a{display:block;padding:13px 14px;border-radius:12px;font-weight:600;text-decoration:none;color:var(--navy)}
.m-nav a:hover{background:var(--paper)}
.m-nav .m-sub{font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-3);padding:14px 14px 4px}
.m-nav .btn{display:flex;margin-top:10px}

/* ── Secciones ── */
.sec{padding:120px 0;position:relative}
.sec-sm{padding:80px 0}
.bg-white{background:#fff}
.bg-paper2{background:var(--paper-2)}
.grid-bg{position:relative}
.grid-bg::before{content:'';position:absolute;inset:0;pointer-events:none;
  background-image:linear-gradient(var(--line) 1px,transparent 1px),linear-gradient(90deg,var(--line) 1px,transparent 1px);
  background-size:48px 48px;-webkit-mask-image:radial-gradient(ellipse 80% 70% at 50% 40%,#000 30%,transparent 80%);mask-image:radial-gradient(ellipse 80% 70% at 50% 40%,#000 30%,transparent 80%);opacity:.7}
.on-dark{background:var(--navy);color:#fff}
.on-dark .lead{color:rgba(255,255,255,.66)}
.on-dark.grid-bg::before{background-image:linear-gradient(rgba(255,255,255,.06) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.06) 1px,transparent 1px)}
.sec-head{max-width:720px;margin-bottom:56px}
.sec-head.center{margin-left:auto;margin-right:auto;text-align:center}
.sec-head.center .lead{margin-left:auto;margin-right:auto}
.sec-head .lead{margin-top:18px}
.sec-head-row{display:flex;align-items:flex-end;justify-content:space-between;gap:32px;flex-wrap:wrap;margin-bottom:48px}
.sec-head-row .sec-head{margin-bottom:0}

/* ── HERO ── */
.hero{padding:150px 0 90px;overflow:hidden}
.hero .glow{position:absolute;border-radius:50%;filter:blur(90px);pointer-events:none}
.hero .g1{width:520px;height:520px;background:rgba(255,223,0,.28);bottom:-220px;left:-180px}
.hero .g2{width:560px;height:560px;background:rgba(12,83,149,.18);top:-200px;right:-160px}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center;position:relative;z-index:1}
.hero h1{margin:22px 0 24px}
.hero-ctas{display:flex;gap:12px;flex-wrap:wrap;margin-top:34px}
.hero-trust{display:flex;align-items:center;gap:14px;margin-top:30px;font-size:13.5px;color:var(--ink-3)}
.avatars{display:flex}
.avatars span{width:34px;height:34px;border-radius:50%;border:2px solid var(--paper);margin-left:-10px;display:grid;place-items:center;font-size:12px;font-weight:700;color:var(--navy)}
.avatars span:first-child{margin-left:0}
.hero-trust b{color:var(--navy)}
/* Composición visual */
.hero-art{position:relative;height:560px}
.hero-photo{position:absolute;inset:30px 0 30px 0;display:grid;place-items:center}
.hero-photo img{width:100%;height:auto;max-height:100%;object-fit:contain;background:#fff;border-radius:28px;border:1px solid var(--line);box-shadow:var(--shadow-lg)}
.fcard{position:absolute;background:#fff;border:1px solid var(--line);border-radius:16px;box-shadow:var(--shadow-lg);padding:14px 16px;z-index:2;animation:bob 6s ease-in-out infinite}
.fcard small{display:block;font-size:11px;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3)}
.fcard strong{display:block;font-size:24px;font-weight:700;letter-spacing:-.03em;color:var(--navy);line-height:1.1}
.fcard .up{font-size:12px;font-weight:700;color:#16A34A}
.fc-roas{top:20px;right:0;width:230px;animation-delay:-1s}
.fc-roas svg{width:100%;height:58px;margin-top:6px}
.fc-roas .area{fill:url(#gArea)}
.fc-roas .line{fill:none;stroke:var(--blue);stroke-width:2.5;stroke-linecap:round;stroke-dasharray:420;stroke-dashoffset:420;animation:draw 2.2s var(--ease) .6s forwards}
@keyframes draw{to{stroke-dashoffset:0}}
.fc-seo{bottom:24px;left:0;animation-delay:-2s;display:flex;gap:10px;align-items:center}
.fc-ai{top:6px;left:20px;background:var(--navy);color:#fff;border-color:transparent;display:flex;gap:10px;align-items:center;font-size:13px;font-weight:600;animation-delay:-4s;padding:10px 14px 10px 10px}
.fc-ai .ico-sq{background:var(--yellow);color:var(--navy);width:30px;height:30px}
@keyframes bob{0%,100%{transform:translateY(0)}50%{transform:translateY(-10px)}}
.spark{position:absolute;color:var(--yellow);z-index:3;animation:spin 14s linear infinite}
.spark svg{width:100%;height:100%;filter:drop-shadow(0 4px 10px rgba(255,184,0,.35))}
.sp1{width:46px;height:46px;top:200px;right:6px}
.sp2{width:24px;height:24px;bottom:110px;left:46%;animation-direction:reverse;color:var(--blue)}
@keyframes spin{to{transform:rotate(360deg)}}
.orbit{position:absolute;inset:10% 8%;border:1.5px dashed rgba(13,0,62,.13);border-radius:50%;z-index:0;animation:spin 60s linear infinite}

/* ── Marquee de marcas ── */
.logos{border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:#fff;padding:22px 0;overflow:hidden;position:relative}
.logos-in{display:flex;align-items:center;gap:28px}
.logos-label{flex-shrink:0;font-size:13px;color:var(--ink-3);padding-left:32px;max-width:150px;line-height:1.35}
.marquee{overflow:hidden;flex:1;-webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.marquee-track{display:flex;gap:56px;width:max-content;animation:marq 38s linear infinite}
.marquee:hover .marquee-track{animation-play-state:paused}
.marquee-track span{font-size:20px;font-weight:700;letter-spacing:-.03em;color:rgba(13,0,62,.5);white-space:nowrap;transition:color .2s}
.marquee-track span:hover{color:var(--navy)}
@keyframes marq{to{transform:translateX(-50%)}}

/* ── CASOS ── */
.cases{display:grid;grid-template-columns:1.15fr 1fr;gap:20px}
.case{position:relative;display:flex;flex-direction:column;justify-content:flex-end;min-height:500px;border-radius:24px;overflow:hidden;text-decoration:none;color:#fff;background:var(--navy);isolation:isolate;box-shadow:var(--shadow)}
.case img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:-2;transition:transform 1s var(--ease)}
.case::before{content:'';position:absolute;inset:0;z-index:-1;background:linear-gradient(180deg,rgba(13,0,62,.05) 20%,rgba(13,0,62,.55) 55%,rgba(8,0,43,.96) 100%)}
.case:hover img{transform:scale(1.06)}
.case-top{position:absolute;top:20px;left:20px;right:20px;display:flex;justify-content:space-between;align-items:center}
.case-go{width:44px;height:44px;border-radius:50%;background:#fff;color:var(--navy);display:grid;place-items:center;transform:rotate(-45deg);transition:transform .35s var(--ease),background .25s}
.case-go svg{width:18px;height:18px}
.case:hover .case-go{transform:rotate(0);background:var(--yellow)}
.case-body{padding:28px}
.case-body .client{font-size:13px;font-weight:600;color:rgba(255,255,255,.7);margin-bottom:6px}
.case-body h3{font-size:26px;font-weight:700;letter-spacing:-.03em;line-height:1.12;margin-bottom:10px}
.case-body p{font-size:14.5px;color:rgba(255,255,255,.72);line-height:1.55}
.case-stats{display:flex;gap:10px;margin-top:20px;flex-wrap:wrap}
.case-stats div{background:rgba(255,255,255,.1);border:1px solid rgba(255,255,255,.14);backdrop-filter:blur(10px);border-radius:12px;padding:10px 14px}
.case-stats b{display:block;font-size:22px;font-weight:700;letter-spacing:-.03em;color:var(--yellow);line-height:1.1}
.case-stats small{font-size:11px;color:rgba(255,255,255,.7);text-transform:uppercase;letter-spacing:.06em}

/* ── Cards genéricas ── */
.card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:28px;box-shadow:var(--shadow-sm);transition:transform .35s var(--ease),box-shadow .35s,border-color .35s;position:relative}
.card:hover{transform:translateY(-5px);box-shadow:var(--shadow);border-color:var(--line-2)}
.card p{font-size:14.5px;color:var(--ink-2);line-height:1.65}
.card .h-card{margin:18px 0 8px}
.grid-2{display:grid;grid-template-columns:repeat(2,1fr);gap:20px}
.grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.grid-4{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}

/* Pain / para quién */
.pain .num{position:absolute;top:24px;right:26px;font-size:13px;font-weight:700;color:var(--ink-3);font-variant-numeric:tabular-nums}

/* Servicios */
.svc{display:flex;flex-direction:column;text-decoration:none;color:inherit;padding:32px;overflow:hidden}
.svc .ico-sq{width:48px;height:48px;border-radius:14px}
.svc .ico-sq svg{width:24px;height:24px}
.svc ul{list-style:none;margin:18px 0 24px;display:grid;gap:8px}
.svc li{display:flex;gap:10px;font-size:14px;color:var(--ink-2)}
.svc li svg{flex-shrink:0;width:18px;height:18px;color:var(--blue);margin-top:2px}
.svc .foot{margin-top:auto;display:flex;align-items:center;justify-content:space-between;padding-top:18px;border-top:1px solid var(--line)}
.svc .foot span{font-size:13px;color:var(--ink-3)}
.svc .arrow{width:38px;height:38px;border-radius:50%;border:1px solid var(--line-2);display:grid;place-items:center;transition:all .3s var(--ease)}
.svc .arrow svg{width:16px;height:16px}
.svc:hover .arrow{background:var(--navy);color:var(--yellow);border-color:var(--navy);transform:rotate(-45deg)}
.svc .bg-ico{position:absolute;right:-30px;bottom:-30px;width:170px;height:170px;color:rgba(13,0,62,.035);transition:transform .6s var(--ease),color .4s}
.svc:hover .bg-ico{transform:rotate(-12deg) scale(1.08);color:rgba(255,223,0,.22)}
.svc.featured{background:var(--navy);color:#fff;border-color:var(--navy)}
.svc.featured p,.svc.featured li{color:rgba(255,255,255,.72)}
.svc.featured li svg{color:var(--yellow)}
.svc.featured .foot{border-color:rgba(255,255,255,.12)}
.svc.featured .foot span{color:rgba(255,255,255,.55)}
.svc.featured .arrow{border-color:rgba(255,255,255,.25)}
.svc.featured:hover .arrow{background:var(--yellow);color:var(--navy)}
.svc.featured .ico-sq{background:var(--yellow)}

/* Hub IA (dark) */
.hub{display:grid;grid-template-columns:1fr 1.05fr;gap:64px;align-items:center}
/* ── Hub / Kit de Agencia (home) ── */
.hub-head{display:flex;justify-content:space-between;align-items:flex-end;gap:32px;flex-wrap:wrap;margin-bottom:48px}
.hub-head .h-sec{max-width:640px}
.kit-sign{display:flex;flex-direction:column;gap:10px;align-items:flex-start}
.kit-by{font-size:13px;color:rgba(255,255,255,.6)}
.kit-logo{display:inline-flex;align-items:center;gap:12px;padding:12px 18px;border-radius:14px;background:#6C4FFF;color:#fff;text-decoration:none;font-weight:700;font-size:20px;letter-spacing:-.03em;box-shadow:0 12px 30px rgba(108,79,255,.35);transition:transform .25s var(--ease)}
.kit-logo:hover{transform:translateY(-2px)}
.kit-logo svg{width:28px;height:28px;animation:spin 18s linear infinite}
.hub{grid-template-columns:.95fr 1.05fr;align-items:start}
.hub .lead{margin-top:0}
.hub .lead strong{color:#fff}
.flow{list-style:none;display:grid;gap:4px;margin:28px 0 32px;counter-reset:f}
.flow li{display:flex;gap:16px;padding:16px 0;border-top:1px solid rgba(255,255,255,.1)}
.flow li:last-child{border-bottom:1px solid rgba(255,255,255,.1)}
.flow .fn{flex-shrink:0;font-size:13px;font-weight:700;color:var(--yellow);font-variant-numeric:tabular-nums;padding-top:2px}
.flow b{display:block;font-size:16px;margin-bottom:4px}
.flow span:not(.fn){font-size:14.5px;color:rgba(255,255,255,.68);line-height:1.6}
.hub-ctas{display:flex;gap:12px;flex-wrap:wrap}

/* Demo animada */
.kit-demo{position:relative}
.kd-window{border-radius:18px;overflow:hidden;background:#fff;box-shadow:0 40px 80px rgba(0,0,0,.45),0 0 0 1px rgba(255,255,255,.08);color:#16131f;font-size:12px}
.kd-bar{height:30px;background:#F1F0EC;display:flex;align-items:center;gap:6px;padding:0 12px}
.kd-bar i{width:9px;height:9px;border-radius:50%;background:#D9D7CF}
.kd-bar span{margin-left:12px;font-size:11px;color:#8a8794;background:#fff;border-radius:6px;padding:2px 10px}
.kd-app{display:grid;grid-template-columns:150px 1fr;height:380px}
.kd-side{background:#14112A;color:rgba(255,255,255,.7);padding:12px 10px;display:flex;flex-direction:column;gap:2px}
.kd-brand{display:flex;align-items:center;gap:7px;color:#fff;font-weight:700;font-size:12.5px;letter-spacing:-.02em;margin-bottom:10px}
.kd-brand svg{width:16px;height:16px}
.kd-grp{font-size:9.5px;text-transform:uppercase;letter-spacing:.1em;color:rgba(255,255,255,.4);margin:8px 6px 2px}
.kd-item{padding:6px 8px;border-radius:7px;font-size:11.5px;transition:background .3s,color .3s}
.kd-item.on{background:#6C4FFF;color:#fff}
.kd-main{position:relative;padding:12px 16px;background:#FAFAFB;overflow:hidden}
.kd-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:12px}
.kd-client{display:flex;align-items:center;gap:6px;font-weight:600;background:#fff;border:1px solid #ECEAF2;border-radius:8px;padding:4px 8px}
.kd-client b{width:18px;height:18px;border-radius:5px;background:#6C4FFF;color:#fff;display:grid;place-items:center;font-size:10px}
.kd-search{color:#a19fab;background:#fff;border:1px solid #ECEAF2;border-radius:8px;padding:4px 30px 4px 10px}
.kd-view{position:absolute;left:16px;right:16px;top:52px;opacity:0;transform:translateY(10px);transition:opacity .5s var(--ease),transform .5s var(--ease);pointer-events:none}
.kd-view.on{opacity:1;transform:none}
.kd-h{font-size:15px;font-weight:700;letter-spacing:-.02em;margin-bottom:12px}
.kd-h small{font-size:11px;font-weight:500;color:#8a8794;margin-left:6px}
.kd-kpis{display:grid;grid-template-columns:repeat(3,1fr);gap:8px}
.kd-kpis div{background:#fff;border:1px solid #ECEAF2;border-radius:10px;padding:10px}
.kd-kpis small{display:block;color:#8a8794;font-size:10.5px}
.kd-kpis b{display:block;font-size:20px;letter-spacing:-.03em;margin:2px 0}
.kd-kpis em{font-style:normal;font-size:10.5px;font-weight:700}
.kd-kpis .up{color:#16A34A}
.kd-chart{background:#fff;border:1px solid #ECEAF2;border-radius:10px;margin-top:8px;padding:8px}
.kd-chart svg{width:100%;height:70px;display:block}
.kd-area{fill:rgba(108,79,255,.12)}
.kd-line{fill:none;stroke:#6C4FFF;stroke-width:2.5;stroke-linecap:round;stroke-dasharray:420;stroke-dashoffset:420}
.kd-view.on .kd-line{animation:draw 1.8s var(--ease) .2s forwards}
.kd-ai{margin-top:8px;background:#F4F1FF;border:1px solid #E1D9FF;border-radius:10px;padding:10px}
.kd-ai-tag{font-size:10.5px;font-weight:700;color:#6C4FFF}
.kd-ai p{margin-top:4px;font-size:11.5px;line-height:1.5;min-height:34px}
.kd-ai p::after{content:'▍';color:#6C4FFF;animation:blink 1s steps(1) infinite}
@keyframes blink{50%{opacity:0}}
.kd-cal{display:grid;grid-template-columns:repeat(7,1fr);gap:4px}
.kd-cal span{background:#fff;border:1px solid #ECEAF2;border-radius:7px;min-height:52px;padding:4px;font-size:10px;color:#8a8794;display:flex;flex-direction:column;gap:3px}
.kd-cal .d{min-height:0;background:none;border:0;text-align:center;font-weight:700;padding:0}
.p{font-style:normal;font-size:9.5px;font-weight:600;border-radius:5px;padding:2px 5px;display:inline-block}
.kd-cal .p{opacity:0;transform:scale(.8);transition:opacity .4s,transform .4s}
.kd-view.on .kd-cal .p{opacity:1;transform:none}
.kd-view.on .kd-cal span:nth-child(n+15) .p{transition-delay:.25s}
.kd-view.on .kd-cal span:nth-child(n+22) .p{transition-delay:.5s}
.p.ok{background:#DCFCE7;color:#166534}.p.ap{background:#E0E7FF;color:#3730A3}.p.pe{background:#FEF3C7;color:#92400E}.p.id{background:#F4F1FF;color:#6C4FFF}
.kd-legend{display:flex;gap:6px;margin-top:8px;flex-wrap:wrap}
.kd-kanban{display:grid;grid-template-columns:repeat(3,1fr);gap:8px}
.kd-kanban>div{background:#F1F0F5;border-radius:10px;padding:8px;display:flex;flex-direction:column;gap:6px;min-height:230px}
.kd-kanban small{font-weight:700;color:#5c5968;font-size:10.5px}
.kd-kanban p{background:#fff;border:1px solid #ECEAF2;border-radius:8px;padding:8px;font-weight:600;font-size:11px;line-height:1.35}
.kd-kanban em{display:block;font-style:normal;font-weight:500;color:#8a8794;font-size:10px;margin-top:3px}
.kd-view.on .kd-kanban .mv{animation:mv 3s var(--ease) .6s both}
@keyframes mv{0%{transform:translateX(0)}35%,100%{transform:translateX(calc(100% + 8px));box-shadow:0 10px 24px rgba(20,17,42,.18)}}
.kd-view.on .kd-kanban>div:nth-child(3) small{animation:room 3s var(--ease) .6s both}
@keyframes room{0%{margin-bottom:0}35%,100%{margin-bottom:72px}}
.kd-tabs{display:flex;gap:6px;justify-content:center;margin-top:16px}
.kd-tabs button{font-family:inherit;font-size:13px;font-weight:600;padding:8px 14px;border-radius:100px;border:1px solid rgba(255,255,255,.2);background:transparent;color:rgba(255,255,255,.75);cursor:pointer;position:relative;overflow:hidden}
.kd-tabs button[aria-selected=true]{background:#fff;color:var(--navy);border-color:#fff}
.kd-tabs button[aria-selected=true]::after{content:'';position:absolute;left:0;bottom:0;height:2px;background:#6C4FFF;width:100%;transform-origin:left;animation:prog var(--kd-dur,5s) linear forwards}
.kit-demo.paused .kd-tabs button::after{animation-play-state:paused}
@keyframes prog{from{transform:scaleX(0)}to{transform:scaleX(1)}}
.kd-note{text-align:center;font-size:12px;color:rgba(255,255,255,.5);margin-top:10px}
@media (max-width:1080px){.hub{grid-template-columns:1fr}}
@media (max-width:680px){.kd-app{grid-template-columns:1fr;height:360px}.kd-side{display:none}.kd-kpis b{font-size:16px}}
@media (prefers-reduced-motion:reduce){.kit-logo svg{animation:none}.kd-tabs button::after{display:none}}

.feat-list{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:32px}
.feat{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:16px;padding:18px;transition:background .3s,border-color .3s}
.feat:hover{background:rgba(255,255,255,.08);border-color:rgba(255,223,0,.35)}
.feat b{display:block;font-size:14.5px;margin:12px 0 4px}
.feat span{font-size:13px;color:rgba(255,255,255,.6);line-height:1.5}
.feat .ico-sq{width:34px;height:34px;background:rgba(255,223,0,.14);color:var(--yellow)}
.hub-shots{position:relative;height:500px}
.shot{position:absolute;border-radius:18px;overflow:hidden;box-shadow:0 40px 80px rgba(0,0,0,.45),0 0 0 1px rgba(255,255,255,.08);background:#fff}
.shot .bar{height:28px;background:#F1F0EC;display:flex;align-items:center;gap:6px;padding:0 12px}
.shot .bar i{width:9px;height:9px;border-radius:50%;background:#D9D7CF}
.shot img{width:100%}
.shot.s1{top:0;right:0;width:88%}
.shot.s2{bottom:0;left:0;width:72%}
.hub-badge{position:absolute;top:46%;right:-14px;z-index:3;background:var(--yellow);color:var(--navy);border-radius:100px;padding:10px 18px;font-weight:700;font-size:13px;box-shadow:0 10px 30px rgba(255,223,0,.4);display:flex;gap:8px;align-items:center}
.hub-badge svg{width:16px;height:16px}

/* Números */
.stats{display:grid;grid-template-columns:repeat(4,1fr);background:#fff;border:1px solid var(--line);border-radius:24px;overflow:hidden;box-shadow:var(--shadow-sm)}
.stat{padding:40px 32px;border-right:1px solid var(--line);position:relative}
.stat:last-child{border-right:0}
.stat .n{font-size:clamp(44px,5vw,64px);font-weight:700;letter-spacing:-.05em;line-height:1;color:var(--navy);font-variant-numeric:tabular-nums}
.stat .n em{font-style:normal;color:var(--blue)}
.stat p{font-size:14.5px;color:var(--ink-2);margin-top:12px;max-width:220px}
.stat .bar{position:absolute;left:32px;right:32px;bottom:0;height:3px;background:var(--yellow);transform:scaleX(0);transform-origin:left;transition:transform 1.2s var(--ease) .3s}
.stat.on .bar{transform:scaleX(1)}

/* Proceso */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;position:relative}
.steps::before{content:'';position:absolute;top:47px;left:12%;right:12%;height:2px;background:repeating-linear-gradient(90deg,var(--line-2) 0 8px,transparent 8px 16px)}
.step{position:relative}
.step .sn{width:40px;height:40px;border-radius:12px;background:var(--navy);color:var(--yellow);display:grid;place-items:center;font-weight:700;font-size:15px;position:relative;z-index:1;box-shadow:0 0 0 6px #fff}
.step .h-card{margin:20px 0 8px;font-size:18px}

/* Testimonios + Reel */
.voices{display:grid;grid-template-columns:1.3fr 1fr;gap:20px;align-items:stretch}
.testis{display:grid;gap:20px}
.testi{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:24px;padding:32px}
.testi .stars{display:flex;gap:3px;color:var(--yellow);margin-bottom:16px}
.testi .stars svg{width:16px;height:16px}
.testi blockquote{font-size:17px;line-height:1.65;color:rgba(255,255,255,.88);letter-spacing:-.01em}
.testi .who{display:flex;gap:12px;align-items:center;margin-top:22px}
.testi .av{width:42px;height:42px;border-radius:50%;background:var(--yellow);color:var(--navy);display:grid;place-items:center;font-weight:700}
.testi .who b{display:block;font-size:14.5px}
.testi .who span{font-size:13px;color:rgba(255,255,255,.55)}
.reel{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:24px;padding:20px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:14px;min-height:420px}
.reel .instagram-media{min-width:0!important;width:100%!important;margin:0!important;border-radius:14px!important}
.reel-fallback{display:flex;flex-direction:column;align-items:center;gap:14px;text-align:center;color:rgba(255,255,255,.75);font-size:14px}

/* FAQ */
.faq{display:grid;grid-template-columns:.8fr 1.2fr;gap:64px;align-items:start}
.faq-aside{position:sticky;top:110px}
.faq-box{margin-top:28px;background:var(--navy);color:#fff;border-radius:20px;padding:28px;position:relative;overflow:hidden}
.faq-box h3{font-size:20px;font-weight:600;letter-spacing:-.02em}
.faq-box p{font-size:14px;color:rgba(255,255,255,.65);margin:8px 0 20px}
.faq-box .spark{width:80px;height:80px;right:-16px;bottom:-16px;opacity:.9}
.faq-box .btns{display:flex;gap:8px;flex-wrap:wrap}
.faq-box .btn{padding:11px 16px;font-size:14px}
.acc{display:grid;gap:10px}
.acc details{background:#fff;border:1px solid var(--line);border-radius:16px;transition:border-color .25s,box-shadow .25s}
.acc details[open]{border-color:var(--line-2);box-shadow:var(--shadow-sm)}
.acc summary{list-style:none;cursor:pointer;padding:20px 22px;font-weight:600;font-size:16px;display:flex;justify-content:space-between;align-items:center;gap:16px;letter-spacing:-.01em}
.acc summary::-webkit-details-marker{display:none}
.acc summary i{flex-shrink:0;width:28px;height:28px;border-radius:8px;background:var(--paper);display:grid;place-items:center;transition:transform .3s var(--ease),background .25s}
.acc summary i svg{width:14px;height:14px}
.acc details[open] summary i{transform:rotate(45deg);background:var(--yellow)}
.acc .a{padding:0 22px 20px;color:var(--ink-2);font-size:15px;line-height:1.7}

/* Blog cards */
.posts{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.post{display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);border-radius:20px;overflow:hidden;text-decoration:none;color:inherit;transition:transform .35s var(--ease),box-shadow .35s}
.post:hover{transform:translateY(-5px);box-shadow:var(--shadow)}
.post .thumb{aspect-ratio:1200/630;overflow:hidden;background:linear-gradient(135deg,var(--navy),var(--blue));position:relative}
.post .thumb img{width:100%;height:100%;object-fit:cover;transition:transform .8s var(--ease)}
.post:hover .thumb img{transform:scale(1.05)}
.post .thumb .ph{position:absolute;inset:0;display:grid;place-items:center;color:var(--yellow)}
.post .thumb .ph svg{width:56px;height:56px;opacity:.9}
.post .pb{padding:22px;display:flex;flex-direction:column;flex:1}
.post .pb .tag{align-self:flex-start}
.post h3{font-size:18px;font-weight:600;letter-spacing:-.02em;line-height:1.3;margin:12px 0 8px}
.post p{font-size:14px;color:var(--ink-2);line-height:1.6;display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden}
.post .meta{margin-top:auto;padding-top:16px;font-size:12.5px;color:var(--ink-3);display:flex;gap:8px;align-items:center}
.post .meta i{width:3px;height:3px;border-radius:50%;background:currentColor}

/* CTA band */
.cta-band{border-radius:32px;padding:72px 56px;background:var(--navy);color:#fff;position:relative;overflow:hidden;display:grid;grid-template-columns:1.4fr 1fr;gap:40px;align-items:center}
.cta-band::before{content:'';position:absolute;inset:0;background-image:linear-gradient(rgba(255,255,255,.05) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.05) 1px,transparent 1px);background-size:40px 40px;-webkit-mask-image:radial-gradient(ellipse at 80% 50%,#000,transparent 70%);mask-image:radial-gradient(ellipse at 80% 50%,#000,transparent 70%)}
.cta-band>*{position:relative}
.cta-band .glow{position:absolute;width:420px;height:420px;border-radius:50%;background:rgba(255,223,0,.18);filter:blur(80px);right:-120px;top:-140px}
.cta-band .btns{display:flex;gap:12px;flex-wrap:wrap;justify-content:flex-end}

/* Contacto */
.contact{display:grid;grid-template-columns:.9fr 1.1fr;gap:56px;align-items:start}
.c-list{display:grid;gap:12px;margin-top:32px}
.c-item{display:flex;gap:14px;align-items:center;padding:16px;background:#fff;border:1px solid var(--line);border-radius:16px;text-decoration:none;transition:border-color .25s,transform .25s var(--ease)}
a.c-item:hover{border-color:var(--navy);transform:translateX(4px)}
.c-item b{display:block;font-size:15px;font-weight:600}
.c-item span{font-size:13px;color:var(--ink-3)}
.c-item .ico-sq.wa{background:#DCFCE7;color:#16A34A}
.form{background:#fff;border:1px solid var(--line);border-radius:24px;padding:36px;box-shadow:var(--shadow)}
.form h3{font-size:22px;font-weight:600;letter-spacing:-.02em;margin-bottom:4px}
.form .sub{font-size:14px;color:var(--ink-3);margin-bottom:24px}
.f-row{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.f-g{display:flex;flex-direction:column;gap:6px;margin-bottom:14px}
.f-g label{font-size:13px;font-weight:600;color:var(--ink-2)}
.f-g input,.f-g select,.f-g textarea{font-family:inherit;font-size:15px;color:var(--ink);background:var(--paper);border:1px solid var(--line);border-radius:12px;padding:13px 14px;transition:border-color .2s,box-shadow .2s,background .2s;resize:vertical}
.f-g input:focus,.f-g select:focus,.f-g textarea:focus{outline:none;background:#fff;border-color:var(--blue);box-shadow:0 0 0 4px rgba(12,83,149,.12)}
.svc-pick{display:flex;flex-wrap:wrap;gap:8px}
.svc-pick label{cursor:pointer}
.svc-pick input{position:absolute;opacity:0;pointer-events:none}
.svc-pick span{display:inline-block;padding:8px 14px;border-radius:100px;border:1px solid var(--line-2);font-size:13.5px;font-weight:500;color:var(--ink-2);transition:all .2s}
.svc-pick input:checked+span{background:var(--navy);border-color:var(--navy);color:#fff}
.svc-pick input:focus-visible+span{outline:2px solid var(--blue);outline-offset:2px}
.form .btn{width:100%;margin-top:6px;padding:16px}
.form-msg{display:none;padding:12px 14px;border-radius:12px;font-size:14px;font-weight:600;margin-bottom:12px}
.form-msg.ok{display:block;background:#DCFCE7;color:#166534}
.form-msg.err{display:block;background:#FEE2E2;color:#991B1B}
.form .legal{font-size:12px;color:var(--ink-3);text-align:center;margin-top:12px}

/* Footer */
.footer{background:var(--navy-2);color:rgba(255,255,255,.78);padding:72px 0 0;position:relative;overflow:hidden}
.f-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr;gap:40px}
.footer img{height:36px;width:auto;margin-bottom:16px}
.footer p{font-size:14px;max-width:280px;line-height:1.65}
.footer .f-h{font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.6);margin-bottom:16px}
.footer ul{list-style:none;display:grid;gap:10px}
.footer a{text-decoration:none;font-size:14.5px;transition:color .2s}
.footer a:hover{color:var(--yellow)}
.socials{display:flex;gap:8px;margin-top:20px}
.socials a{width:38px;height:38px;border-radius:10px;border:1px solid rgba(255,255,255,.14);display:grid;place-items:center}
.socials a:hover{border-color:var(--yellow);color:var(--yellow)}
.socials svg{width:17px;height:17px}
.f-bottom{margin-top:56px;padding:22px 0;border-top:1px solid rgba(255,255,255,.08);display:flex;justify-content:space-between;font-size:13px;color:rgba(255,255,255,.6);gap:12px;flex-wrap:wrap}
.f-giant{font-size:clamp(48px,15vw,250px);font-weight:700;letter-spacing:-.06em;line-height:.8;color:transparent;-webkit-text-stroke:1px rgba(255,255,255,.08);text-align:center;margin-top:40px;user-select:none;white-space:nowrap}

/* ── Animaciones de entrada ── */
.rv{opacity:0;transform:translateY(28px);transition:opacity .9s var(--ease),transform .9s var(--ease)}
.rv.on{opacity:1;transform:none}
.rv-d1{transition-delay:.08s}.rv-d2{transition-delay:.16s}.rv-d3{transition-delay:.24s}.rv-d4{transition-delay:.32s}
.no-js .rv{opacity:1;transform:none}
.hero .h-display,.hero .lead,.hero-ctas,.hero-trust,.hero .chip{animation:up .9s var(--ease) both}
.hero .lead{animation-delay:.12s}.hero-ctas{animation-delay:.22s}.hero-trust{animation-delay:.32s}
.hero-art{animation:up 1.1s var(--ease) .15s both}
@keyframes up{from{opacity:0;transform:translateY(24px)}to{opacity:1;transform:none}}
/* Spotlight que sigue al mouse */
.spot{position:relative;overflow:hidden}
.spot::after{content:'';position:absolute;inset:0;pointer-events:none;opacity:0;transition:opacity .3s;background:radial-gradient(400px circle at var(--mx,50%) var(--my,50%),rgba(255,223,0,.12),transparent 45%)}
.spot:hover::after{opacity:1}
/* Barra de progreso de scroll */
.progress{position:fixed;top:0;left:0;height:3px;background:var(--yellow);z-index:600;width:100%;transform-origin:0 0;transform:scaleX(0)}

@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important;scroll-behavior:auto!important}
  .rv{opacity:1;transform:none}
  .mark{background-size:100% 86%}
}

/* ── Responsive ── */
@media (max-width:1080px){
  .hero-grid,.hub,.faq,.contact,.voices,.cta-band{grid-template-columns:1fr}
  .hero-art{height:500px;max-width:560px;margin:0 auto;width:100%}
  .cases{grid-template-columns:1fr 1fr}
  .grid-4,.steps{grid-template-columns:1fr 1fr}
  .steps::before{display:none}
  .stats{grid-template-columns:1fr 1fr}
  .stat:nth-child(2){border-right:0}
  .stat:nth-child(-n+2){border-bottom:1px solid var(--line)}
  .faq-aside{position:static}
  .cta-band .btns{justify-content:flex-start}
  .f-grid{grid-template-columns:1fr 1fr}
  .posts{grid-template-columns:1fr 1fr}
}
@media (max-width:900px){
  .nav-links,.nav-cta{display:none}
  .burger{display:flex}
}
@media (max-width:680px){
  .wrap{padding:0 20px}
  .nav-in{padding:12px 20px}
  .sec{padding:84px 0}
  .hero{padding:120px 0 64px}
  .hero-art{height:420px}
  .fc-roas{width:190px}
  .fc-ai{display:none}
  .fc-roas{width:180px;top:0}
  .cases,.grid-2,.grid-3,.grid-4,.steps,.posts,.feat-list{grid-template-columns:1fr}
  .case{min-height:420px}
  .hub-shots{height:340px}
  .stats{grid-template-columns:1fr 1fr}
  .stat{padding:28px 20px}
  .f-row{grid-template-columns:1fr}
  .form{padding:24px}
  .cta-band{padding:44px 26px;border-radius:24px}
  .logos-label{display:none}
  .f-grid{grid-template-columns:1fr}
}